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 Microsoft CEO talks AI, how to beat Apple, Xbox and cross-platform gaming

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In a recent interview with The Verge, the CEO of Microsoft, Satya Nadella, shared his insights on the company's vision, strategy and achievements in various areas, including artificial intelligence, cloud computing, gaming and hardware. Here are some of the highlights from the conversation.

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AI: Nadella said Microsoft is investing heavily in AI research and development, and that the company has a unique approach to AI that combines symbolic and neural methods. She explained that symbolic AI is based on logic and rules, while neural AI is based on learning from data. She said Microsoft is using both techniques to create more robust and generalizable AI systems that can handle complex tasks and scenarios. She also said that Microsoft is committed to ethical and responsible AI, and that the company has established principles and guidelines for developing and implementing AI solutions.

Beating Apple: Nadella acknowledged that Apple is a formidable competitor in the consumer market, but he also said that Microsoft has a different value proposition and broader reach. He said Microsoft's strength lies in its ability to create platforms and ecosystems that empower developers, creators and users across devices, applications and services. He said Microsoft's goal is to enable every person and organization on the planet to achieve more, and that the company is not solely focused on market share or revenue. He also said Microsoft isn't afraid to innovate and experiment with new products and categories, like the Surface Duo, a dual-screen Android phone that can run Windows apps.

Xbox and cross-platform gaming: Nadella expressed excitement about the launch of the Xbox Series X and S consoles, which he said are the most powerful and affordable gaming devices ever made. He said Microsoft is also investing in cloud gaming, which allows users to stream games from the cloud to any device. She said cloud gaming is part of Microsoft's vision to make gaming more accessible and inclusive for everyone, regardless of location, device or budget. She also said that Microsoft supports cross-platform gaming, allowing users to play with their friends on different devices and platforms. She said cross-platform gaming is a way to foster community and social interaction among players.

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The gaming industry is undergoing a major shift as the lines between console and PC gaming become more blurred. Many games that used to be exclusive to one platform are now available on multiple devices, thanks to the efforts of Microsoft and its CEO Nadella. In a recent interview with Bloomberg, Nadella shared his vision for cross-platform gaming and how Microsoft is leading the way in the AI ​​revolution.

One of the key strategies Microsoft has adopted is acquiring some of the most popular and iconic gaming franchises in the world. The recent deal with Activision Blizzard gives Microsoft access to a huge portfolio of games, such as Warcraft and Call of Duty, that have millions of loyal fans.

Instead of restricting these games to the Xbox platform, Microsoft plans to make them accessible to players on different devices, including PCs and other consoles. This is a smart move as it allows Microsoft to tap into a larger market and generate more revenue from its gaming division. It also avoids alienating gamers who prefer other platforms or don't own an Xbox.

By offering its games on multiple platforms, Microsoft is also reducing the risk of regulatory hurdles that could arise from such a massive acquisition. If Microsoft were to keep its games exclusive to Xbox, it could face antitrust scrutiny from governments that could delay or block the deal. By being more inclusive and open, Microsoft shows that it is not trying to monopolize the gaming market, but rather improve it.